NEXORA / CASE STUDIES

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Explore interactive projects for brand engagement, training, visualization and real-world experiences.

Tagged: Body Tracking

Cheetos: AR photobooth

Augmented reality

Cheetos: AR photobooth

Developed a custom augmented reality photobooth for Cheetos. This interactive touchpoint features advanced body tracking technology to captivate users. The system mirrors your movements through a digital Chester Cheetah avatar in real-time. You can easily boost brand interaction and streamline social sharing with this playful experience. Attendees eagerly participate, creating highly memorable moments for your brand.

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Galleria Mall: Winter Wonderland

Immersive environments

Galleria Mall: Winter Wonderland

Abu Dhabi residents rarely experience a snowy winter, making The Galleria Mall a vital destination for festive magic. We bridged this gap by installing a digital “window” within a custom-fabricated wintry house structure. This immersive setup invited visitors to step into a holiday story right in the heart of the desert. The installation utilized advanced gesture technology to simulate a frosted glass pane. Children simply waved their hands to “wipe” away digital condensation and mist from the screen. This tactile, touchless interaction revealed a vibrant world of Santa, sledges, and falling snow behind the glass.

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