NEXORA / CASE STUDIES

WORK
IN ACTION.

Explore interactive projects for brand engagement, training, visualization and real-world experiences.

Tagged: Depth Sensor

Interactive Experience

Marina Mall: Mother’s Day gesture game

Marina Mall Abu Dhabi transformed its Mother’s Day celebration into a high-tech playground for families. Partnering with Panache Middle East, we developed “Tidy Up My Room,” a custom 3D gesture-based experience. Using Kinect 2.0 sensors, participants used natural hand movements to declutter a virtual space in real-time. This project redefined event entertainment by merging educational play with cutting-edge 3D scenarios. Children and adults navigated the digital room, placing objects correctly through intuitive physical motions. The seamless integration of motion-tracking technology ensured a frictionless, joyful experience for every visitor.

Gesture interaction Depth Sensor

Gesture interaction

MBRSC: Space explorers gesture game

Space exploration captures the imagination, but transforming complex industry data into an engaging experience requires more than just visuals. For the Mohammed Bin Rashid Space Centre (MBRSC), we developed an immersive, gesture-based quiz at Dubai Festival City Mall that moved beyond traditional touchscreens. By tracking hand movements, participants intuitively navigated through a series of questions, making the interaction feel seamless and futuristic.

Augmented reality

Cheetos: AR photobooth

Developed a custom augmented reality photobooth for Cheetos. This interactive touchpoint features advanced body tracking technology to captivate users. The system mirrors your movements through a digital Chester Cheetah avatar in real-time. You can easily boost brand interaction and streamline social sharing with this playful experience. Attendees eagerly participate, creating highly memorable moments for your brand.

Gesture interaction

Cisco: Gesture game

we create unforgettable brand experiences through innovative technology. For Bluamoeba’s Cisco stall at Gitex Technology Week, we developed an exciting gesture-activated game. The objective was simple: stop malware monsters using hand and body movements. This highly interactive activation drew significant crowds. This project perfectly showcases our expertise in Gamified Brand Engagements, specifically in Reaction & Dexterity Games. The game’s immersive nature and competitive element, culminating in an iPhone giveaway for the top score, generated immense buzz. The activation significantly boosted foot traffic and engagement for Cisco, exceeding industry standards for event-based brand activations. We help brands truly connect with their audience.

Gesture interaction Depth Sensor

Immersive environments

Galleria Mall: Winter Wonderland

Abu Dhabi residents rarely experience a snowy winter, making The Galleria Mall a vital destination for festive magic. We bridged this gap by installing a digital “window” within a custom-fabricated wintry house structure. This immersive setup invited visitors to step into a holiday story right in the heart of the desert. The installation utilized advanced gesture technology to simulate a frosted glass pane. Children simply waved their hands to “wipe” away digital condensation and mist from the screen. This tactile, touchless interaction revealed a vibrant world of Santa, sledges, and falling snow behind the glass.

WORKIN ACTION.

Marina Mall: Mother’s Day gesture game

MBRSC: Space explorers gesture game

Cheetos: AR photobooth

Cisco: Gesture game

Galleria Mall: Winter Wonderland

WORK
IN ACTION.